
6 April 2009
Country: United States
Aistrup Consulting launches new strategic marketing service
Aistrup Consulting, a leading provider of strategic planning and marketing services to technology companies, announced today that the company's proprietary Strategic Marketing Process is now being offered globally to companies participating in the Printed and Organic Electronics industry. Companies in medical devices, semiconductors, specialty materials, sensors and other high tech products have been using Aistrup Consulting's methodology to grow their businesses for over a decade.
The global economic slowdown increases the importance of strong marketing and business development strategies for all companies, but particularly for firms in emerging industries like Printed Electronics. To remain vital, obtain necessary financing and build profits, it is essential that strong technologies are complemented by innovative strategies coupled with strong execution. The Aistrup Consulting Strategic Marketing Process provides this framework.
"Following two years of intensive work in the Printed and Organic Electronics industry, I realized that our approach could benefit companies across the Printed Electronics value chain. Our Strategic Marketing Process can provide a competitive advantage to companies developing and manufacturing inks and materials, equipment, component technologies, design and production services, electronics components and end products," explains Becky Aistrup, President of Aistrup Consulting. "We are thrilled to roll out our services at one of the most important industry events, Printed Electronics Europe '09, April 7 and 8 in Dresden, Germany."
About Aistrup Consulting:
Aistrup Consulting offers Strategic Marketing, Licensing and Business Development services to technical companies worldwide. The Company was founded by Becky Aistrup and has served firms such as Honeywell, Eli Lilly, 3M, Abbott Labs, Cargill, Best Buy and many small and medium sized companies for more than eleven years. Aistrup Consulting includes a team of professionals in intellectual property licensing, market research, marketing communications, and business development to ensure successful development and implementation of strategic and tactical plans.
For more information, contact Becky Aistrup at or call 612-581-1333.











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