Thin Film Electronics ASA ("Thinfilm") has announced Astral Tequila as a new customer in the wine and spirits market. Astral will introduce 'smart' bottles of its award-winning spirit to engage with consumers in-store and deliver customized digital experiences with the tap of a smartphone.
Beginning in December 2017, the interactive bottles - which feature a custom, NFC-enabled neck collar - will be on store shelves in retail outlets throughout California, Texas, Florida, New York, Illinois, New Jersey and Georgia.
Astral Tequila is part of the Davos Brands portfolio of premium spirits, which also includes Aviation American Gin, TYKU Sake, and Sombra Mezcal.
A related press release published by Davos Brands can be accessed via the following link: http://thinfilm.no/astral-tequila
Source: Thin Film Electronics ASA
Learn more at the next leading event on the topic: Printed Electronics Europe 2019 on 10 - 11 Apr 2019 at Estrel Convention Center, Berlin, Germany hosted by IDTechEx.