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Printed Electronics World
Posted on August 18, 2009 by  & 
External Company Press Release

Plastic Logic partners with Olive Software

Plastic Logic have announced that Olive Software will be a key service provider and partner for the Plastic Logic Publishers Program.
Together, Olive Software and Plastic Logic are developing content publishing solutions that enable major newspapers, magazines, web content and other publishers to simply and efficiently optimize and distribute their content for the Company's forthcoming eReader.
The Plastic Logic Reader, designed especially for mobile business professionals, is due in the marketplace in early 2010.
The Plastic Logic Reader is a groundbreaking electronic reader designed specifically for the needs of mobile business professionals. The ultrathin, lightweight device features a form factor that is about the size of an 8.5 x 11-in. pad of paper and weighs less than most magazines.
The Plastic Logic Reader is differentiated by its unique and industry-leading plastic display that is based on the Company's revolutionary plastic electronics technology. The Wi-Fi and 3G enabled eReader is the ideal companion for business professionals who need to keep up to date on key information and who need to read and review multiple documents while on the go.
Olive is a pioneer in the digital publishing industry with over a decade of experience in the development of innovative, multi-channel publishing, content management and distribution solutions. Olive currently produces hundreds of newspapers, magazine titles for industry leading publishers across multiple platforms - including electronic reading devices, Smartphones, browsers, IPTV and more.
"We're very focused on helping our publishing partners create unique reading experiences for the Plastic Logic Reader, and Olive is a valuable partner with us in achieving that goal. Olive brings deep experience in serving the needs of major publishers in the industry, including many of our strategic partners,"said Daren Benzi, Plastic Logic's VP of Business Development. "We are excited to have them as a strategic content production partner."
"We're very excited to partner with Plastic Logic to deliver publishers' content to this innovative new mobile platform," said Olive Software's President, Dewayn Davis. "Our collaboration with Plastic Logic extends our mission of providing access to content to the widest possible audience across an array of platforms and devices while ensuring a rich end user experience. The Plastic Logic solution gives publishers an easy and exciting new way to expand their audience reach and develop new business models while preserving the context and graphical presentation of their content."
Designed specifically with on-the-go business users in mind, the Plastic Logic Reader will connect its users with their desired business and professional newspapers, books, periodicals and magazine content and will support the document formats business users need, including PDF, Word, PowerPoint, and Excel documents. Toward its goal of building the world's most relevant collection of digital content for business professionals available on any eReader platform, the Company most recently announced a strategic commerce and content partnership with Barnes & Noble, which is powering the eBookstore for its forthcoming eReader.
Plastic Logic also has announced key strategic publishing relationships with the Financial Times, USA TODAY and the Detroit Media Partnership, which manages the business functions for Detroit Free Press and The Detroit News - with more announcements to come. Magazine and newspaper publishers who wish to participate in the Plastic Logic Publishers' Program should contact

About Plastic Logic

Plastic Logic's mission is to lead a revolution in the way people acquire, organize and consume information. We are using our proprietary technology leadership in plastic electronics to create a range of innovative products.
Our first product, an eReader for mobile business professionals, will enter the marketplace in 2010.
Founded in 2000 by researchers out of the Cambridge University Cavendish Laboratory, Plastic Logic has research and development in Cambridge, England; high volume, state-of-the-art manufacturing in Dresden, Germany; and executive management, product engineering, sales and marketing headquartered in Mountain View, California.
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