With a month still to go, more than 650 unique attendees from 24 countries have registered for Europe's largest show covering printed electronics Printed Electronics Europe 2010 and its many variants (flexible, organic and inorganic electronics). As of this week, there are 74 exhibiting companies - the World's largest exhibition on the topic.
Attendees will receive many unique benefits from attending Printed Electronics Europe 2010. For example, those attending the conference will receive a free copy of the IDTechEx report "Printed Electronics - Customer Sourcebook & Routes to Profit", worth €2245 which details over 1000 organizations involved in the topic and analyses cases studies, successes, failures and areas of opportunity. The report provides an unbiased "tell it as it is" view from IDTechEx and will serve as a key guide for those involved in or seeking to get involved in the industry.
The taboo topic - printed electronics profitability
This sourcebook is replete with diagrams and tables clarifying the printed electronics value chain and the dynamics of how to create profitable fast growing businesses within it.
Equally important are the lessons of failure. For example, every year several organisations leave the Organic Light Emitting Diode or the organic transistor business and the lessons of this are clarified together with profiles of the businesses that continue to address organics but with more robust support and positioning.
Every year many companies and research organisations join the business, more than compensating for the exits, but they tend to use different materials, machinery and/or device structures and many target new applications, puncturing the old certainties. For instance it is no longer primarily about OLEDs and RFID, screen printing and improving existing forms of electronics such as television and phones. What are they adding? Will it succeed? After all, this business is in ferment throughout the value chain. (For more details see www.IDTechEx.com/source).
End user interest
Raghu Das, CEO of analyst and event hosts IDTechEx, comments "We are delighted that much of the growth is due to new end users registering. This is not a program that rehashes familiar content. Our aim with our global series of Printed Electronics events is to push the industry forward and bring in users to meet with the industry. That calls for demonstrating products that are useful to them, and our exhibition will showcase many of these - including several world exclusives."
Companies such as Electrolux, Procter & Gamble, Nokia, ST Ericsson, Cubic Corporation, Ryan Harc Design and many others give a view of their needs and experiences. The total revenue of presenting companies amounts to more than €380 billion per year.
Register now to benefit from our early bird discount - see Printed Electronics Europe 2010 for details.
IDTechEx support start-ups, academics and end users so please contact Chris Clare at c.clare@IDTechEx.com if you need a subsidy to attend the event.
For more attend Printed Electronics Europe 2010