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Posted on May 16, 2013 by  & 

Amazon has acquired Liquavista from Samsung Electronics

Reuters reported on Monday that Amazon has acquired Liquavista NV from Samsung Electronics Co to help the world's largest Internet retailer develop new displays for mobile devices.
The purchase price for Liquavista was not disclosed. Bloomberg News reported earlier this year that Samsung was seeking less than $100 million for the business. Samsung bought the Netherlands-based company in early 2011 for an undisclosed sum. A Samsung spokeswoman did not respond to requests for comment on Monday.
The acquisition comes at a good time for Amazon as the launch of its next line of Kindle Fires is still likely a few months away. Electrowetting, if incorporated in the next version of its tablets, would be particularly useful for reading children's books and graphic novels as these deplete battery lives faster.
Despite its strong growth in the last few years, sales of Amazon's Kindle Fire tablet are still well behind Apple Inc.'s (AAPL) iPads and Samsung's Galaxy series. They also slightly lag Google's (GOOG) Nexus line of tablets.
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